With effect from March 6th 2023, Pierre-Alain Gérard has been appointed to succeed Philippe Denery as Executive Vice President Finance, Strategy and Procurement. He will join the TF1 Group’s Executive Committee.

Working closely with operational management, Pierre-Alain’s responsibilities will include:

- financial performance around our strategic priorities;
- financial communication to the markets and shareholders;
- handling any mergers and acquisitions;
- our responsible procurement policy, in support of our climate pledges.

Rodolphe Belmer, Chairman & CEO of TF1 Group, commented: “I am delighted to welcome Pierre-Alain Gérard to our Executive Committee. His successful career in investment banking and within the Bouygues Group means that Pierre-Alain has all the expertise required to support our strategic plan. I would also like to offer my warmest thanks to Philippe Denery for his exceptional contribution to TF1 over the past fifteen years. In particular, he built up a robust finance function that has played a significant role in our operational performance and developed a well-respected responsible procurement policy to underpin our societal commitments.”

Pierre-Alain Gérard
Born in 1981, Pierre-Alain Gérard is a graduate of Ecole Centrale de Lyon and holds a Masters in Corporate Finance from EM Lyon. Pierre-Alain began his career in M&A in London, initially at Bank of America and then at Morgan Stanley.
He joined Bouygues Group in 2009, and until 2019 worked in the Finance/Strategy function, first at Bouygues SA and then at Bouygues Energies & Services and finally at Bouygues Immobilier.
In 2019, he was appointed Central Head of Strategy, Development and Financial Control at Bouygues. Working alongside senior management and in liaison with the business segments, he led on strategic and financial planning for Bouygues group; he was responsible for financial control at Group level, including quarterly and annual financial reporting. He also handled development projects such as Bouygues Telecom’s acquisition of EIT and more recently, Bouygues SA’s acquisition of Equans.
In early 2023, Pierre-Alain Gérard joined TF1 Group as Executive Vice President Finance, Strategy and Procurement.