Audience ratings: 5 channels - november 2017
Audience ratings: 5 channels - november 2017
NOVEMBER 2017 AUDIENCE RATINGS
Strong month-on-month growth momentum
Clear leadership among W<50PDM[1] (33.2%) and 25-49 year-olds (29.8%)
[1] Women aged under 50 purchasing decision makers
TF1
CLEAR LEADER UP MONTH-ON-MONTH AND YEAR-ON-YEAR FOR W<50PDM (22.8% SHARE) AND FOR
INDIVIDUALS AGED 4+, UP MONTH-ON-MONTH AND STABLE YEAR-ON-YEAR (20.4% SHARE)
News programmes at record levels:
Up to 7.0m viewers for the evening bulletin (25% average audience share) and up to 6.4m for the lunchtime bulletin (41% average audience share).
Sept à Huit clear leader with audiences rising year-on-year: up to 4.7m viewers on average, 21% share of individuals aged 4+ and 25% for the target audience of W<50PDM.
Up to 4.7m viewers for Reportages.
French drama at new highs with must-see programmes:
Up to 7.2m viewers for Le tueur du lac on TF1, the biggest TV audience of the month.
Mention Particulière: up to 6.5m viewers and 32% average share of W<50PDM.
Leading channel in access prime time, ratings on an uptrend:
Record month for 4 mariages …: up to 2.1m viewers, and up to 31% share of W<50PDM.
Demain nous appartient: audiences up, leader among W<50PDM, up to 3.8m viewers, up to 24% of W<50PDM.
Success for the new show Mon plus beau Noel: leader with up to 23% of W<50PDM and up to 2.7m viewers.
Football: 6.6m viewers for France vs. Germany (40% share of men under 50), peak of 7.5m viewers.
Very strong performances for first TV screenings of movies in the Ciné Dimanche slot:
6.7m viewers (36% of W<50PDM) for San Andreas, 5.3m (41% of W<50PDM) for 50 Nuances de Grey (50 Shades of Grey), and 5m for Jurassic World (29% of W<50PDM).
Very attractive entertainment offering for women viewers:
NRJ Music Awards: leader with 5.3m viewers and 42% of W<50PDM.
Koh Lanta: leader with 5.5m viewers and 36% of W<50PDM.
Danse avec les stars: Up to 4.9m viewers, 27% average share of W<50PDM.
Successful launch of new show Pas de ça entre nous: 1.4m viewers, 25% share of W<50PDM.
LCI
LCI CONFIRMS ITS POSITION AS FRANCE’S No.2 NEWS CHANNEL (0.6% AUDIENCE SHARE FOR
LA MATINALE; LE DEBAT AND 24H PUJADAS AT NEW HIGHS)
Record month for La Matinale, with audiences up month-on-month and year-on-year: 1.9% share, 2.8% of ABC1s. Peak of up to 138,000 viewers and 3.4% audience share for the Audrey Crespo Mara interview.
Le Débat à 17h: 1% audience share and average audience of 94,000 viewers.
24H Pujadas: constant uptrend since September: 170,000 viewers on average, 1% audience share.
TMC
LEADING DTT CHANNEL IN THE 3 BENCHMARK AUDIENCE GROUPS:
INDIVIDUALS AGED 4+ (3.4% AUDIENCE SHARE) / 25-49 YEAR-OLDS / ABC1s (4.6%)
BEST MONTH IN 2017 TO DATE FOR 25-49 YEAR-OLDS (4.8%)
Best audience of the month for the France vs. New Zealand rugby test match: 1.9m viewers, 13% share of 25-49 year-olds, 14% of ABC1s.
Best month since back-to-school period for Quotidien, leader on DTT: 1.4m viewers, 11% of 25-49 year-olds and 12% of ABC1s.
Most-watched DTT channel in evenings, thanks largely to a very attractive movie offering: Les Gardiens de la galaxie (Guardians of the Galaxy, 1.5m viewers), Le diable s’habille en Prada (The Devil Wears Prada, 1.3m) and Titanic (1.1m).
NT1
MONTH-ON-MONTH GROWTH AMONG INDIVIDUALS AGED 4+ (2% AUDIENCE SHARE)
YEAR-ON-YEAR GROWTH AMONG 15-24 YEAR-OLDS (3.9% AUDIENCE SHARE)
Secret Story: strong performer among 15-24 year-olds and women viewers: up to 500,000 viewers for the daily show, 9% share of W<50PDM (most-watched DTT channel for this target audience).
5th most-watched channel nationally among 15-24 year-olds with 10% share.
Generational films pulling in big audiences: Retour vers le futur (Back to the Future, 1.1m viewers), Robin des bois (Robin Hood, 940,000 viewers) and Godzilla (800,000 viewers).
HD1
SOLID EVENING PERFORMANCES
Top 3 movie audiences: Chaos (786,000 viewers, HD1’s biggest audience in November), Scènes de crimes (650,000 viewers) and Superman Returns (626,000 viewers).
Section de Recherches: most-watched French drama, up to 764 000 viewers, 2nd best HD1 audience in November.)
Source Médiamat Médiamétrie