The Voice : A grassroots events-based operation for The Voice

For the launch of the third season of The Voice, TF1 went out to meet its viewers with The Voice "Chair Tour" from 11 January to 1 February 2014.

The public were immersed in the world of the programme, getting to sit in the famous chair used by The Voice coaches and having their picture taken. The events also featured the exceptional presence of season-two winner Yoann Fréget, who for the launch of his new album gave a private concert on each date of the tour followed by an autograph session.

Following the success of the Chair Tour, TF1 is continuing to promote the brand of The Voice with private concerts.

The second phase of the events-based operation for The Voice featured a private concert tour from 12 to 28 March. The talented individuals of the show, accompanied by season-two winner Yoann Fréget and season-two runner-up Olympe, gave a series of private concerts in several French cities, where they were able to share their passion with the public.
TV viewers got the opportunity to win tickets to the show by taking part in the competition for their area on TF1&Vous :

- Wednesday 12 March at Théâtre 100 Noms in Nantes
- Friday 14 March at Capitole in Saint Julien Les Metz
- Wednesday 19 March at Casino Barrière in Lille
- Wednesday 26 March at Casino Le Lyon Vert in Charbonnières-les-Bains
- Friday 28 March at Dock des Suds in Marseille

The events covered on TF1&Vous and in the TF1 group's social networks with a view to sharing them with all our viewers and fans.