Audience ratings: the 4 freeview channels - May 2015
Audience ratings: the 4 freeview channels - May 2015
Boulogne-Billancourt, June 8, 2015
TF1 GROUP AUDIENCE RATINGS IN MAY:
THE 4 FREEVIEW CHANNELS POST THE STRONGEST INCREASE
WITH WOMEN VIEWER
The TF1 group’s policy on achieving a complementary editorial fit is producing results, especially in terms of women viewers, with the Group’s four freeview channels posting the strongest year-on-year increase in television with a 0.5-point rise in the share of WPDM<50.
That momentum is particularly strong in prime time, with a record increase of 2 points with WPDM<50, for an average 36% share.
NT1 and HD1 both set new records in May, the first claiming a 3.3% share of WPDM<50 and the second scoring a 1.2% share for the month.
Channel highlights
TF1: strong year-on-year increase in the evening with advertising targets
TF1 was the only channel to draw over 7m viewers with its programmes.
The channel took the top 30 ratings of the month, the number-one performance coming from C’est Canteloup, with 7.8m viewers.
Prime-time ratings were up with advertising targets, totalling 5.4m viewers and a 29% share of WPDM<50 and 26% of 25-49 year-olds.
The month’s other hits included Forever (7.5m viewers), Stars 80 (6.8m viewers and a 32% share) and Un plan parfait (6.4m viewers).
Alice Nevers (6.2m viewers and a 26% share), Koh Lanta (6.5m and a 38% share of WPDM<50 and 56% of 4-14 year-olds) and Grey's Anatomy (5.3m and a 40% share of WPDM<50) proved successful week after week.
Money Drop ratings have increased continuously since its return to air. In May, the game show attracted 140,000 new viewers (for a total 3.6m viewers and a 21% share) and peaked at 4m viewers.
The news programmes scored strong ratings, with a high of 6.6m viewers for the 8 o’clock news and 6.1m for the 1 o’clock news.
News magazines posted impressive performances, with a high of 3.7m viewers for Reportages and 3.5m for Sept à Huit.
TMC: top marks for films, series and documentaries
The Patrick Swayze special set a record in the evening, with 1.3m viewers for Dirty Dancing and a 9.8% share of WPDM<50.
Four other films drew over 1m viewers: On ne choisit pas sa famille, The Italian Job, Sherlock Holmes and Tower Heist.
Other hits this month included the documentaries La folie des jeux TV (700,000 viewers) and Il était une fois Patrick Swayze, which ranked TMC as the number-two national channel with WPDM<50 (9.3% share), and Les mystères de l’amour, which is scoring a record season with viewers as a whole (2.8%) and posted a high of 7.4% of WPDM<50.
US series are doing an excellent job week in week out, with CSI: Miami, Law and Order: Criminal Intent and Monk in access.
NT1: record with individuals and WPDM<50
Best audience share with individuals since 2013 at 2.2%.
Record with WPDM<50, with a 3.3% share.
Record for Appels d'urgence: 1.1m viewers and a 4.6% share of WPDM<50.
Success for Super Nanny with 600,000 viewers: number-two DTT channel with WPDM with children.
Five films drew over 1m viewers: Hulk, Daredevil, Comme un chef, Jurassic Park and The Green Mile.
Confirmed success in daily access: a 7.4% share of WPDM<50 for the complete US series Grey’s Anatomy.
HD1: renews all-time record. New HD DTT evening records
Average 1.2% audience share for the month.
Nearly 400,000 viewers in the evening, a HD DTT record in prime time.
Best ratings for a film on HD1 with the first freeview air of The Descendants, attracting 788,000 viewers.
Big success for French drama with Section de Recherches, drawing a high of 729,000 viewers.